Southwest Michigan beer distributor
As distributors, we spend a lot of time selling, delivering, and displaying beer. We don’t often get to make it. But one of our own, Atlas Sales Team Leader Mike Hall, recently revealed a hidden brewing talent. A beer he brewed was selected last month as a “Brewmasters’ Favorite” home brew in ...Read More
The week leading up to the Super Bowl is one of the busiest stretches of the year for Michigan’s beer distributors The Atlas Sales team is putting in extra hours this week to ensure retailers are well-stocked for Super Bowl LI on Sunday. “We’re delivering thousands of cases of beer every day ...Read More
Suzannah Avery, of Battle Creek, is the recipient of a $5,000 Folds of Honor Foundation higher education scholarship provided by beer distributor Atlas Sales Inc. Suzannah is a senior at Central Michigan University and the daughter of a Marine Corps Reserve gunnery sergeant who passed away in April ...Read More
Fruit, pumpkin, apples, and pretzels. It's a harvest feast! Or our picks for favorite fall beers of 2016. Check out our short list below for some classic fall crafts (Oktoberfest) and some new favorites (a fruit IPA and an apple cider with pumpkin and molasses). Try them before we run ...Read More
For the second year in a row, Atlas Sales and New Belgium Brewing Co. have proudly teamed up to help sponsor a fundraiser for Binder Park Zoo. Tour De Zoo 2016 was held on Thursday, August 25th. Over 250 participants donned costumes and rode bikes through the zoo, enjoying two "Hydration ...Read More